The New York University Child Study Center has begun the rollout across New York of a new advertising campaign on childhood psychiatric and developmental disorders, first in New York, and likely then across the rest of the country. Here's what they've come up with:

I can't begin to describe how wrong this seems. The dehumanising idea that individuals with mental illness and other disorders are trapped within their issues, unable to communicate, locked up and held hostage by a disorder is one I think most of us thought had been left behind decades ago.